About
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BY THE NUMBERS
Stats on Key External and Internal Industry Trends
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THE PINACLE EXPERIENCE 2024
Elevating Marketing Leadership to the Next Level
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ACKNOWLEDGEMENT: CHAPTER PRESIDENTS
Inspiring Professionals, Driving Excellence: Our Chapter Presidents at the Helm
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ACKNOWLEDGEMENT: LEADERSHIP
Honoring Volunteerism: Celebrating the Leaders Who Drive SMPS Forward
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SMPS CONNECTIONS
Building a Career in A/E/C Runs in the Family
CEO’S MESSAGE
The future isn't waiting; it's ours to build.
MARCI D. THOMPSON, DES
She is committed to ensuring the strategic direction for growth and relevancy amidst the continually evolving A/E/C industries.
As we celebrate this year’s achievements, we’re reminded that excellence in business growth requires more than ambition; it demands a future-ready approach that empowers our members and their firms to thrive in a dynamic landscape. At SMPS, we see excellence as the strategic foundation upon which meaningful, sustainable growth is built.
Redefining Excellence: A Bold Vision for SMPS and the A/E/C Industries
2024 has been a year of momentum, transformation, and a renewed focus on driving meaningful change. As I reflect on the achievements of SMPS and our extraordinary community, I am energized by the bold opportunities that lie ahead. We are not merely evolving; we are reimagining what's possible for marketing, business development, and leadership in the architecture, engineering, and construction (A/E/C) industries.
Catalysts for Growth
At the heart of our progress are the professionals who challenge convention and embrace innovation. This year, we launched new awards to recognize the trailblazers among us—those redefining leadership, business development, and marketing innovation. The addition of Emerging Leader of the Year, Business Developer of the Year, and Marketing Innovation Firm of the Year honors the creative minds shaping our future.
But recognition is only the beginning. Our programs, such as AEC.AI™, delivered immersive learning experiences that equipped over 300 professionals with the tools to navigate artificial intelligence's transformative potential. This is not just keeping pace with change; this is leading it.
Innovation Through Action
Innovation demands action. This year, we expanded our digital-first experience for the Marketer, amplifying accessibility and reader engagement. Our members spoke, and we listened—delivering webinars, workshops, and resources that address the real challenges firms face today, from mastering AI to enhancing diversity, inclusion, and culture.
We leaned into the power of connection through LinkedIn, growing our followers to over 16,000 and launching the A/E/C Unplugged series, a fresh take on community engagement. These platforms are not just tools; they're spaces where ideas flourish and where we shape the dialogue driving our industry forward.
A Commitment to Equity and Access
Diversity fuels innovation, and equity ensures access. From our DEI certificate program to the Zinsmeyer Scholarship for students at historically Black colleges and universities, we are laying the groundwork for a more inclusive profession. Through our DEI town halls, we've created opportunities for dialogue and action, reinforcing our unwavering commitment to inclusion.
Bold Leadership for a Bold Future
Leadership is about more than guiding; it's about inspiring and empowering. Over 1,500 volunteers contributed their time and talent this year; their impact cannot be overstated. Together, we've created a network that celebrates ideas, drives progress, and elevates every member.
As a CEO, I am driven by the belief that we are stewards of something greater—a community of innovators, creators, and leaders who see not just what is but what could be. In the year ahead, we will continue pushing boundaries, challenging assumptions, and creating opportunities for everyone in the A/E/C industries to thrive.
The future isn't waiting; it's ours to build. Let's move forward—together.
Marci D. Thompson, DES
