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Amplify A|e|c 2025
Keeping Promises, Changing Lives: Meet Alex Sheen, Opening Keynote for Amplify A|E|C 2025
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By SMPS HQ
COLUMN
Founder of because I said I would to take the main stage at Amplify A|E|C
In a world of busy schedules, shifting priorities, and constant digital noise, one thing has become increasingly rare: the power of a promise kept.
That's exactly what Alex Sheen is here to reignite.
As the opening keynote speaker for Amplify A|E|C 2025, Alex brings a profoundly simple yet deeply transformational message—the importance of keeping your word. As the Founder of because I said I would, an international movement and nonprofit organization dedicated to bettering humanity through promises made and kept, Alex has sparked a global conversation about integrity, accountability, and character.
His keynote isn't just a talk. It's a wake-up call.
A Message Rooted in Personal Loss—and Global Purpose
The story begins with a promise Alex made to his father. After losing him to cancer, Alex created because I said I would to honor the man who lived his life with quiet integrity and unwavering commitment. In the process, he launched what would become a viral social movement—proof that accountability still has the power to inspire change.
What started as a simple idea—mailing free "promise cards" to anyone in the world—quickly became a phenomenon. To date, over 9.81 million promise cards have been distributed across 153 countries, with stories of impact making headlines worldwide.
Whether it's a person promising to reconcile with a family member, volunteer in their community, or simply follow through on a personal goal, these promises have become symbolic of something greater: a commitment to self-growth and social good.
From Walking Across Ohio to National News
Alex doesn't just talk about commitment—he lives it. To honor a promise, he once walked 240 miles across the entire state of Ohio in just 10 days. He's organized campaigns that provided meals to those in need, supported veterans, and raised awareness for issues ranging from bullying prevention to mental health.
His work has been featured by CNN, The Today Show, NPR, ABC World News with Diane Sawyer, The Los Angeles Times, and more. He's spoken at some of the world's biggest stages, from TEDx events to Fortune 500 company conferences—now he's bringing that message to the SMPS Amplify A|E|C stage.
Why His Message Matters Now
The A/E/C industry is built on trust—trust in partnerships, team collaboration, client service, and delivering results that meet high expectations. But in a fast-paced world with constant demands, even the best intentions can falter.
Alex's keynote invites us to pause and reflect: What does it really mean to be accountable? How do our words shape our leadership? What could we achieve—individually and as a collective—if we truly honored our commitments?
His keynote will weave together powerful storytelling, raw vulnerability, and practical takeaways. You'll leave not only inspired, but also equipped with new tools for personal development, team accountability, and client trust-building.
Be There for the Message You Didn't Know You Needed
Whether you're a marketer, business developer, firm principal, or project manager, this is the kind of message that resonates beyond your workday. It challenges you to show up differently—as a colleague, a leader, a friend, and a human being.
Alex's mission is not about perfection. It's about intention. It's about doing what we say we will do—because our word still matters.
And that promise? It's where real transformation begins.
Don't miss Alex Sheen's keynote at Amplify A|E|C 2025.
Be in the room. Feel the impact. Leave changed.
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