The team responded, developing a multi-platform series of podcast-style videos that addressed several topics of import while spotlighting SmithGroup’s greatest asset – its people. Featuring pairs of employees representing a cross-section of tenures, disciplines, and demographics, these brief yet impactful “Off the Cuff” videos feature teammates openly and authentically discussing topics ranging from steps SmithGroup is taking to mitigate the climate emergency or promote equity, diversity, and inclusion (within the firm and beyond), to how employees benefit from the company’s hybrid work structure or how they’ve grown professionally and personally while working at the firm.