About
IN EVERY ISSUE
1.
PRESIDENT'S MESSAGE
Why Cultivating Value Matters
2.
Publisher's Message
Creativity, Authenticity, and the Power of Standing Out
3.
FROM THE EDITOR
Welcome to the January/February 2025 Issue of the Marketer
Calendar of Events
4.
Calendar of Events
Explore upcoming SMPS events, including conferences, webinars, and LinkedIn Live sessions, all designed to inspire new ideas and support your growth in A/E/C marketing and business development.
Does your chapter have an event to add to the calendar? Submit your event to marketer@smps.org.
Calendar items subject to change.
March
2025 Editorial Calendar
January-February
Theme: Creativity
Creativity can be an elusive mindset. Accessing one’s creativity and believing in its value can enhance your daily experience, career, and positively impact your firm.
MARCH-APRIL
Amplify Issue
Theme: Value
Value is a huge word in our industry. A/E/C marketers and business developers are sharply focused on understanding and articulating the value their firms bring to clients and the value they, as individuals, bring to their firms.
Article Pitches Due: March 10, 2025
Article Drafts Due: March 21, 2025
MAY-JUNE
Theme: Insight
Insight is an intangible characteristic that can be nurtured to bring qualitative and quantitative value to the teams and firms A/E/C marketers and business developers work with.
Article Pitches Due: May 5, 2025
Article Drafts Due: May 19, 2025
JULY-AUGUST
Theme: Risk
Risk is an inherent characteristic of operating any A/E/C firm. Risk is greater in today’s built environment with increasing project complexity, investment, regulation, and technology. A/E/C marketers and business developers need to understand and work to mitigate risk for their firms.
Article Pitches Due: July 3, 2025
Article Drafts Due: July 21, 2025
NOVEMBER-DECEMBER
Theme: Vision
Vision – the ability to see something that has not yet come to be. Closing the year with the theme of Vision comes full circle with starting the year with Creativity.
Article Pitches Due: November 3, 2025
Article Drafts Due: November 17, 2025
Call For Submissions
Submit your article ideas to marketer@smps.com. We always seek content that advances thought leadership in the A/E/C industries. The Marketer relies on your voice, perspective, and experience to deliver excellent, insightful, and educational content to over 7,000 SMPS members.