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Client Experience, the Inside Story

By Rachel Stephens, CPSM

When internal engagement is treated as a last-minute request for information, the work becomes transactional. When it is treated as client service, it becomes strategic. And the experience that we create internally begins to influence the experience our firms ultimately provide to the client.

The New Engagement Loop: Content that Converts AI Answers Into Your Next Project or Your Next Hire

By Josh Hanosh

If a 75-year-old property owner with decades of industry relationships is using AI as a starting point the assumption that your firm's reputation alone will keep the phone ringing deserves a hard look.

The Art of Engagement. Creating Masterpieces Together

By Jaime Clark Miles

The parallels to our work in AEC are hard to ignore. Projects pass through many hands: designers, engineers, marketers, project managers, builders, stakeholders. Each person brings a different perspective, a different strength. The final outcome depends on how well those contributions are integrated.

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