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About
IN EVERY ISSUE
1.
PRESIDENT'S MESSAGE
Let’s Work Together and Make Some Magic!
2.
Publisher’s Message
Collaboration You Can Feel
3.
FROM THE EDITOR
Collaboration Opens the Door for Shared Leadership
Calendar of Events
4.
FEATURES
5.
Preparing for a Smooth Handoff: The tender, scary, and rewarding process of working towards a successful leadership transition
6.
The unexpected effect of AI on creativity: Protecting the human need to create nurtures motivation.
7.
5 Takeaways to Embrace – Collaboration as the New Currency
8.
How Collaborative Improv Comedy Techniques Can Enhance Client Engagement and Business Development
COLUMN
12.
2025 MCA AWARDS
The 2025 MCA Judges
13.
2025 MCA AWARDS
The 2025 SMPS Marketing Communication Awards Winners
14.
2025 MCA AWARDS
HITT Contracting Wins MCA Best of Show for High-Voltage Year-End Meeting
15.
2025 MCA AWARDS
Carollo’s I-FLOAT Campaign Wins MCA People’s Choice at Amplify A|E|C
16.
2025 MCA AWARDS
Interview with Brad Thurman: 2025 Weld Coxe Marketing Achievement Award Recipient
17.
2025 MCA AWARDS
SMPS Names 2025 Chapter President of the Year: Olivia Farquharson, CDMP, PCM
18.
2025 MCA AWARDS
SMPS Recognizes Of the Year Awards at Amplify A|E|C
19.
2025 MCA AWARDS
Congratulations to the 2025 Class of Fellows
20.
2025 MCA AWARDS
Congratulations to the New CPSMs
Calendar of Events
Share:
Explore upcoming SMPS events, including conferences, webinars, and LinkedIn Live sessions, all designed to inspire new ideas and support your growth in A/E/C marketing and business development.
Does your chapter have an event to add to the calendar? Submit your event to marketer@smps.org.
Calendar items subject to change.
2025 Editorial Calendar
January-February
Theme: Creativity
Creativity can be an elusive mindset. Accessing one’s creativity and believing in its value can enhance daily experiences and careers and positively impact the firms people work for.
Read the January-February Issue of Marketer.
MARCH-APRIL
Amplify A/E/C Issue
Theme: Value
Value is a huge word in our industry. A/E/C marketers and business developers
are sharply focused on understanding and articulating the value their firms bring
to clients and the value they, as individuals, bring to their firms.
Read the March-April Issue of Marketer.
MAY-JUNE
Theme: Insight
Insight is an intangible characteristic that can be nurtured to bring qualitative and quantitative value to the teams and firms A/E/C marketers and business developers work with.
Read the May-June Issue of Marketer.
JULY-AUGUST
Theme: Risk
Risk is an inherent characteristic of operating any A/E/C firm. Risk is greater in today’s built environment with increasing project complexity, investment, regulation, and technology. A/E/C marketers and business developers need to understand and work to mitigate risk for their firms.
Read the July-Aug Issue of Marketer.
SEPTEMBER-OCTOBER
Awards Issue
Theme: Collaboration
Collaboration is the basis of work in the built environment. Multi-faceted teams invest in, design, build, commission, and use buildings. Collaboration is imperative among the different players and within individual firms.
NOVEMBER-DECEMBER
Theme: Vision
Vision – the ability to see something that has not yet come to be. Closing the year with the theme of Vision comes full circle with starting the year with Creativity.
Article Pitches Due: November 3, 2025
Article Drafts Due: November 17, 2025
2026 Editorial Calendar
January-February
Theme: Discern
Reserved for humans, discernment is the ability to perceive and distinguish nuance. Discernment is needed when evaluating the big picture and making decisions about daily activities. Using discernment helps us identify opportunities and threats and make smart predictions about how they could impact our industry, markets, firms, and jobs.
Article Pitches Due: January 5, 2026
Article Drafts Due: January 16, 2026
Call For Submissions
Submit your article ideas to marketer@smps.org. We always seek content that advances thought leadership in the A/E/C industries. The Marketer relies on your voice, perspective, and experience to deliver excellent, insightful, and educational content to over 7,000 SMPS members.